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Baidu PPC

Important Issues in Baidu Platform Marketing

  • On June 13, 2023
  • baidu marketing, baidu platform marketing
In recent years, with the rapid development of the Internet, the Baidu platform has become the first choice for many companies and individuals to conduct online marketing. Since Baidu has a large number of searches and users, it can provide advertisers with relatively professional marketing solutions and services, so more and more companies and individuals […]
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How to Get China Leads at Low Cost?

  • On September 23, 2021
  • china leads, china low cost leads, low cost leads
No matter how we do marketing, one of the most important goals is to get leads. With the continuous development of mobile Internet technology, the proportion of mobile terminal users continues to increase. In this era, how can companies master the correct marketing strategy and obtain more sales leads? 1. PPC PPC is widely known. […]
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How Enterprises Operate Baidu Search Marketing

  • On August 17, 2021
  • baidu marketing, baidu search marketing, china search marketing
As China’s main search engine, Baidu occupies 69% of the search market. On Baidu, operating search marketing is crucial. Baidu Baike is a huge comprehensive resource library. Brands should consider two key points when making content output layout in this field. Content Value When users search on Baidu, they have a clear purpose. In the […]
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Some of Important Digital Marketing in China

  • On July 8, 2021
  • digital markeitng, SEO
There are many specific methods of online marketing, such as search engine marketing promotion, online advertising, email marketing promotion, online auctions, online stores, online classified ads, etc. There are several important online marketing methods. 1. Search Engine Marketing SEO is search engine optimization, that is, through the optimization of the structure and content of the […]
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2 New Listings Besides Baidu PPC

  • On March 23, 2021
  • aicaigou, baidu listings, baidu new listings, zhiliaohaoxue
Similar to Google, Baidu has a PPC campaign to serve enterprises in various industries. In addition to Baidu PPC, there are two new listing forms: ZhiLiaoHaoXue & AiCaiGou. 1. ZhiLiaoHaoXue (知了好学) In English, it means “Cicada Studing Hard”. This listing is suitable for B2C corporate advertisers who have opened a PPC account on Baidu in […]
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Featured Listing of Baidu PPC Campaign

  • On February 19, 2021
  • baidu featured listing, baidu ppc, baidu ppc listing
Baidu PPC advertising is similar to Google AdWords, but there are still differences. Baidu allows phone numbers and/or online forms to appear in PPC advertising, which is called a featured listing. Featured listing must meet the following two important conditions: The sponsor has a high bidding price for top 1 place in PPC listing; On […]
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